Food influences destination choices of Singaporean and Malaysian travellers

December 10, 2013
, by wego admin

Age it seems is also a factor when it comes to food tourism. Almost all of those over the age of 35 which made up 51 percent of participants, said that they would holiday based on food.

“Travellers under the age of 34 are not surprisingly driven by other factors to travel, although 15 percent of those between 25 and 34 did say that food could be a factor in their choices,” said Lai.

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