• About Us
  • Careers
  • Newsroom
  • Updates
  • Umrah Visa
  • Support
Use App
  • About Us
  • Careers
  • Newsroom
  • Updates
  • Umrah Visa
  • Support

Best travel ads this week: emphasizing people over places

Sep 19, 2014

This week’s ad campaigns consider how our fellow travelers impact our trip as much as the destination itself. The ads manage to relay a sense of community as well as context.

Asian online booking site Wego released its first ad campaign this month with the videos appearing nationally in Indonesia with plans to expand to other core markets. It is an interesting look at how marketing techniques change slightly based on region.

Evoking emotion is as important as sharing product or place details in travel ads making these strong videos without the need for overt explanations.

Read more : SKIFT

Related News:

Mobile search should feature in all stages of the purchase funnel

Mobile search should feature in all stages of the purchase funnel

Marketing spoke to Divya Ramaswamy, VP, digital marketing at travel app Wego to find out what key challenges...

Monday blues good for travel

Monday blues good for travel

Monday is the day ASEAN residents are most likely to book travel according to Wego, a leading travel search...

Monday blues giving tourism industry a boost

Monday blues giving tourism industry a boost

Monday morning blues, it seems, are good for the tourism industry. A recent survey by a leading travel...

Is it Monday already?

Is it Monday already?

Wego, the leading travel search site in the Asia Pacific and Middle East today reveals insights into which...

Which weekday do Aussies book their holiday?

Which weekday do Aussies book their holiday?

Wego, a travel search site in the Asia Pacific and Middle East today reveals insights into which days of the...

Wego is an award winning meta-search engine; we’re the largest online travel marketplace in the Middle East, North Africa & Asia Pacific.

Company

About Wego
Newsroom
Careers
Customer Support
Flights Booking FAQ
Hotels Booking FAQ
Advertise with Us
Privacy
Terms

More Wego!

Wego Website
Wego Travel Blog (English)
Wego Travel Blog (Arabic)
Wego Tech Blog

Connect With Wego

Instagram
LinkedIn
Facebook
Snapchat
X
YouTube
TikTok