Best travel ads this week: emphasizing people over places

September 19, 2014
, by wego admin

This week’s ad campaigns consider how our fellow travelers impact our trip as much as the destination itself. The ads manage to relay a sense of community as well as context.

Asian online booking site Wego released its first ad campaign this month with the videos appearing nationally in Indonesia with plans to expand to other core markets. It is an interesting look at how marketing techniques change slightly based on region.

Evoking emotion is as important as sharing product or place details in travel ads making these strong videos without the need for overt explanations.

Read more : SKIFT